Cow Chow – Treats are Truly \ Beef’s bougie burger bites for your best bud — crafted with just three simple, human-grade ingredients: smoked beef, salt, and vinegar. These rich, savory treats deliver that irresistible smoky flavor dogs drool for. Made with the same quality beef you trust from Truly \ Beef, they’re the perfect reward for good behavior or just because you love ’em. And for the first time, you'll want what's on your dog's plate!